Connect with your audience and make more money with email
Get conversion-optimized email sequences that build rapport with your subscribers and help them see why you’re the *best choice*
to solve their problems.
You’re sitting on a gold mine:
Your email list
Hands down, email is the #1 most powerful marketing channel in your toolbox.
Your subscribers want to hear from you. That’s why they signed up for your list.
With the right message sent to the right people at the right time, they’ll also be poised to buy.
But your to-do list is a mile long.
Redoing your welcome sequence or optimizing your customer winback flow has been on there for… quite a while.
You know that not having these in place, performing at their best, is costing your business. Big time.
But you just haven’t gotten around to it because you don’t have time.
Does this sound about right?
– You’ve got some sequences set up
but they’re not bringing in the results you hoped for
– You don’t capacity to keep writing emails yourself
– You want to implement a stronger strategy to convert
leads into customers… and customers into repeat buyers
Nodding along? No worries.
As a Copyhackers-certified email conversion and funnel strategist, I’m here to help.
Get subscribers to know, like and trust you
When done right, your emails have the power to…
✔️ Foster a real connection with your audience
✔️ Get people to buy once, twice, thrice…
✔️ Keep your customers happier, longer
"Kayla's Knack for Crafting Copy Across Our Emails is Unmatched"
"Kayla Was Easy to work with and she went above and beyond"
Welcome Emails, Sales Promos, Transactional Flows...
You name it, I've done it!
"it was just easy and professional"
“I hired Kayla to write my website for my new business, as I couldn’t find the best way to word what I wanted to say in order to attract my target audience. I was looking for a sleek and engaging website with the correct wording to lead people to buy.
Working with Kayla was a great experience! She was patient, understanding, and open to make adjustments when needed. She was professional and detailed every step of the way. I loved the video she sent with the website walkthrough. It was just easy and professional.”
Here’s how I create emails that bring more
opens, clicks, and money in da bank
Step 1: Research & Discovery
First thing’s first: it’s crucial for me to get to know your audience in order to identify the messages most likely to convert.
With customer surveys/interviews, review mining, audit of your current emails, and competitor analysis, I’ll find the core messages to get your audience to say “yes”… time and time again.
Step 2: Strategic planning
Before I start writing, I’ll map out the strategy. To do this, I’ll analyze my research and come up with a plan for your high-converting email sequence, which I’ll present to you.
Step 3: Conversion copywriting, wireframing, and revisions
I’ll rely on proven conversion copywriting formulas and persuasion principles to craft strategic emails engineered to guide people along the stages of awareness to the point of purchase.
You’ll receive copy in a wireframe in Google Docs or Canva (for designed emails) with a video walkthrough. 2 free rounds of revisions are included to ensure the copy is on-brand and you’re obsessed with the final result.
Once your new emails are all set up, we’ll have a final walkthrough to ensure everything looks amazing and is ready to go. Oh, and I always provide at least 5 subject line options per email that your team can use for A/B testing.
If you’re doing a campaign, I’ll also write conversion-optimized copy for your sales page.
Plus, I offer a Brand Messaging Guide As an Optional Add-on
To ensure consistency in your marketing messages across all touchpoints moving forward,
I can create a complete Brand Messaging Guide for you.
This includes:
- Brand commitment
- USP
- Brand mission
- Brand values
- Brand voice
- Brand & customer archetypes
- Customer pain points, desires, and solution
- Brand promise
- Brand stories
Time to level up your email copy?
Get in touch and let’s schedule a free 20-minute discovery call
to see if we’re a good fit to work together.
Got a tight budget but you still want help with your emails?
Check out my VIP Day for budget and timeline-friendly email copywriting.
